Stanis Romell Gomes

Digital Marketing & Client Growth Lead

London, GB.

About

Experienced digital marketing professional with over 10 years of expertise in AdTech and performance marketing, adept at driving significant business growth and delivering client solutions. Proven ability to manage large-scale campaigns, optimize ad revenue, and lead cross-functional teams, consistently exceeding targets. Relocating to Melbourne, Australia in August/September 2025, Stanis is available immediately for contract, freelance, or full-time opportunities in digital marketing and client management.

Work

Genius Sports

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Strategic Partnerships & Client Growth Lead

London, England, United Kingdom of Great Britain and Northern Ireland

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Summary

As Strategic Partnerships & Client Growth Lead, Stanis managed high-value iGaming clients, driving revenue growth through strategic planning, campaign optimization, and client relationship management.

Highlights

Spearheaded programmatic marketing strategy for high-value iGaming clients, focusing on revenue growth and client satisfaction.

Managed over $20M in ad revenue for 25+ high-value clients, optimizing campaigns to boost customer acquisition and retention.

Achieved 200% revenue growth for key accounts (e.g., PlayOJO, Superbet), surpassing targets and optimizing ad spend for maximum ROI.

Directed cross-functional offshore teams to ensure seamless campaign execution, optimizing media strategy and tracking.

Mentored 3+ junior account executives, enhancing client alignment and service delivery.

Mobsta, Ltd.

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Senior Account Manager

London, England, United Kingdom of Great Britain and Northern Ireland

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Summary

As Senior Account Manager, Stanis managed a portfolio of client campaigns for a location-based mobile advertising platform, driving business growth through strategic planning, campaign optimization, and client relationship management.

Highlights

Managed over £1M in quarterly ad spend for mobile-first programmatic advertising campaigns, leveraging Demand-Side Platforms (DSPs) for optimal audience targeting and attribution.

Drove product adoption and business development within media agencies, increasing client investment by 300%.

Developed and executed data-driven marketing strategies for location-based mobile advertising, driving business growth and client investment.

Analyzed post-campaign performance for 20+ active accounts, identifying and implementing optimizations for revenue growth.

PubMatic, Inc.

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Customer Success Manager

London, England, United Kingdom of Great Britain and Northern Ireland

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Summary

As Customer Success Manager, Stanis managed a portfolio of digital publishers and networks, optimizing platform usage and driving revenue growth through programmatic advertising.

Highlights

Built strategic partnerships with 20+ EMEA publishers, driving revenue growth through aligned monetization strategies.

Implemented premium PMP deals, unlocking over $1M in quarterly revenue and boosting publisher earnings by 340%.

Enhanced inventory management, improving fill rates, brand safety, and ad quality to drive sustainable revenue growth.

Conducted quarterly business reviews with Tier 1 clients, identifying expansion opportunities and showcasing platform value.

eBay, Inc.

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Campaign Optimisation and Account Manager

Richmond, England, United Kingdom of Great Britain and Northern Ireland

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Summary

As Campaign Optimisation and Account Manager, Stanis managed digital advertising campaigns for an online classifieds marketplace, driving innovation and maximizing revenue through close collaboration with brands, agencies, and internal teams.

Highlights

Optimized direct and programmatic ad campaigns to drive performance and revenue growth within a £20M+ annual billing environment.

Improved yield efficiency by 50% through custom PMP deals and auction strategies in Google Ad Exchange.

Developed and implemented over 300 bespoke audience segments using first-party and third-party data to enhance advertiser targeting capabilities.

Trained and mentored over 15 commercial and operations team members in data-driven campaign execution and troubleshooting.

Resolved complex campaign issues and optimized technical integrations to ensure seamless ad delivery and improved campaign performance.

Education

University of Surrey

Guildford, England, United Kingdom of Great Britain and Northern Ireland
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BSc Business Management Grade: 2:1

Skills

Programmatic Advertising

Display, Video, CTV, Google Ad Manager, DSPs, SSPs.

Data & Analytics

Power BI, Google Analytics, Excel.

Digital Marketing

Omnichannel Strategies, Campaign Execution, Audience Segmentation.

Project Management

JIRA, Asana, Confluence, Trello, Notion.

Microsoft Office Suite

Microsoft Word, Excel, PowerPoint, Power BI, Outlook.

Leadership & Soft Skills

Cross-Functional Collaboration, Client Relationship Management, Problem Solving, Strategic Thinking.

Digital Marketing Certifications

Magnite University, The Trade Desk Edge Academy, Provalytics, Basis Technologies, InMobi, StackAdapt, SimpliLearn, Yahoo DSP.